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BUSINESS PRACTICES - SALES AND MARKETING (ABC LEVEL 2)
 
BUSINESS PRACTICES - SALES AND MARKETING (ABC LEVEL 2)
 
£330.00
 

COURSE CODE 75


 

The Qualifications

Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.

The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.

 

The Awarding Body


The qualifications are offered through ABC Awards, which is a leading UK awarding body with a national network of approved centres.

 

Student Profile


The qualifications are accredited at level 2 and provide learning opportunities for a wide range of students seeking to study business subjects. Students should be 16 years old and the delivery and assessment methods make them suitable for learners in education, in employment or seeking employment skills.

 

Course Materials


Each module is supported by comprehensive study materials designed to provide students and tutors with everything required to complete their course of study. Study folders are presented in A4 ring-binder format and include study guide, core unit, elected unit(s) and student assignments. Materials are produced by Study House Limited; an established publisher of learning materials.

Students using Study House materials are provided with a series of tutor marked assignments which are designed to ensure that learning outcomes are met.

 

Course Delivery


Completion of the qualifications is based upon achievement of specified learning outcomes.  Consequently students may study by home or work based learning and start their studies at any time.  Once registered, student receive tutor support for a full one year if required.
Course structure

 

The Business Practices suite of qualifications provides 22 units each covering a business topic.  Students may elect to study individual units or a series, and on completion will be eligible for a Diploma, Certificate or Award in Business Practices. Each student also completes a short core unit designed to promote the application of learning to a business situation.

 

Assessment


Assessment for each unit and qualification requires the production of a portfolio of work which demonstrates achievement of the learning outcomes.  Tutors mark student work against specified learning outcomes. Students are presented with comprehensive case study details which can be used to demonstrate their learning if not currently in employment. 

 

Business Practices Certificates

 

Students may elect to study any one of eight certificates each of which provide a qualification in key business disciplines:

• Management               
• Development               
• Marketing                    
• Sales & Marketing       
• Customer Services      
• Human Resources      
• Human Relations  
• Business Startup

Each certificate is made up of a series of study units plus a core unit which encourages students to put theory into practice.

Progression

Each certificate provides progression routes to higher level qualifications and / or professional exams, details of which can be provided on request.

 

Certificate in Business Practices (Sales & Marketing)

Unit 11
Marketing & Promoting a Business

Unit Content
• Describe the benefit of market research in relation to finding and retaining customers
• Identify sources of primary and secondary market research data
• Design a market research questionnaire
• Compose a customer profile
• Describe the most appropriate marketing media for a given product or service
• Design an advert to comply with specified market criteria
• Compose a press release
• Identify the key elements of a marketing plan

Unit 12
Developing Sales Skills

Unit Content
• The three stage approach to selling
• The influence of attitude, behaviour and product/customer knowledge on the sales process
• The use of body language, listening skills and questioning skills
• Objections and how to handle them
• Telephone selling and how to reach the decision maker and book appointments
• Handling customers face to face
• The value of customer and product knowledge
• Building rapport and relationships
• Organising, planning, target setting and monitoring
• Self-motivation and self development


Core Unit 1
Reviewing and Improving Business Practices

Unit Content

• The importance of active, rather than passive learning
• Prioritising actions through impact assessment techniques
• Planning change and the importance of consultation, gaining commitment, pilot implementation, resource planning, setting timescales and milestones
• Monitoring change including obtaining feedback, measuring impact, quality assurance
• Planning future learning and development including sources of information and advice


 



Advantages of this distance learning course:
  • Home Study: you declare when you study, no need to attend class at fixed times and fixed dates. Your study hours fit around you!
  • We will post all the beautifully printed course materials to you. Everything is written in a clear and easy-to-understand format.
  • Start this course anytime of the year! No need to wait until the new academic year starts. Enroll today so soon you'll start improving your CV or re-skill for your new career.
  • Create your own study routine, learn at your own pace, complete your course as quickly or slowly as your circumstance dictate.
  • Your home learning is totally supported by experienced tutors who guide, encourage and assess your progress. You will not be alone because all our tutors are friendly and approachable.


BUSINESS PRACTICES - SALES AND MARKETING (ABC LEVEL 2)
 
BUSINESS PRACTICES - SALES AND MARKETING (ABC LEVEL 2)
 
 
£330.00
 

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Questions about this course? Contact Student Support / Course Advisors

Enrol by phone: call 0845 65 22 187 quote course code 75

Enrol by post: print this postal form.

http://www.ukdistancelearningcollege.com/web/p75


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